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Director, Customer Marketing at Sovos Compliance in Wilmington, Massachusetts

Posted in Other 30+ days ago.

Job Description:

Sovos Compliance

Digital technology has forever changed business. Now, it’s transforming tax. As governments go digital, financial systems and traditional tax software can't keep up. And, businesses now face escalating risk and mounting compliance costs. Sovos was built for the digital future of tax, with complete, connected offerings for tax determination, continuous transaction control compliance, tax reporting and more. The company supports more than 8,000 customers, including half of the Fortune 500, operating in over 70 countries. Its SaaS products and proprietary Sovos S1 Platform integrate with a wide variety of business applications and government compliance processes.

Our employees throughout North America, Latin America and Europe are building the future of global compliance software. We want you to build your future with us.

The Work You'll Do:

The Director of Customer Marketing position here at Sovos is a role that has the potential to be career defining for the right person. This is a newly created position where you’re the driver and you get to steer this role in any direction that makes sense to you. We want someone to bring their great ideas and best practices so that we can create a remarkable experience for our customers. You will develop and drive customer marketing programs, content and tactics that proactively engage customers to make sure they get the maximum value out of our best in class products & services. You will be the expert on our customers internally – telling us how to develop programs to excite customers and ensuring that we continue to build relationships that will create Sovos advocates through engaging marketing campaigns and increased retention rates.

More specifically, you will:

  • Participate in customer journey mapping and implement marketing tactics and programs to deliver on our desired customer experience. Your mission is to build a community of fanatic brand advocates.
  • Create and coordinate customer lifecycle nurture programs, trigger-event driven programs, drip campaigns and adoption content, including special marketing content to assist with at-risk customers
  • Direct customer feedback initiatives, including Net Promoter Score, to drive change throughout the organization
  • Partner cross-functionally to conduct and synthesize customer research
  • Develop and maintain customer personas and account profiles to inform customer marketing and communication approach
  • Partner with marketing & client operations to prioritize and execute on customer communications
  • Manage advocacy programs and customer reference repository to enable efficient outreach for references & success stories
  • Identify cross-sell and upsell opportunities and communicate that to the Account Managers
  • Partner with marketing, strategy and product leaders on customer events, including Advisory Boards
  • Partner with marketing operations to establish and regularly report on key metrics
  • Establish customer marketing best practices, program templates and metrics to deploy globally
  • Build and maintaining strong working relationships with colleagues in sales, client operations, product management and marketing to cultivate cooperation in priorities

What We Need From You:

  • You have at least seven years of work history in customer marketing as well as some work history in other related marketing disciplines (e.g. field marketing, product marketing, event marketing)
  • You know how to utilize technology and have some background using a B2B market automation platform
  • You have an innate ability and the assurance to bring leading practices, creative ideas and new programs to improve engagement with our customers from your past experiences
  • You have a passion for creating positive, customer-centric experiences
  • You have expertise working for a high tech company, marketing to multiple industries in the B2B space
  • You have strong copy writing skills; layout or design are a plus
  • You interact effectively with teammates, colleagues and customers
  • You keep your cool under pressure and love working in a fast-paced and dynamic environment where you get to use your multi-tasking skills
  • You enjoy digging into complex problems and concepts – and can concentrate, analyze
  • You can effectively communicate complex concepts at all levels – including with senior management and technical personnel
  • You are passionate about being creative – whether it is through your customer programs or communication skills to engage and motivate customer advocates
  • You balance data and instinct when making decisions – in particular, you leverage tactical and strategic marketing metrics to inform future programs
  • You love learning new things – about people, products and practices
  • You very likely have a training in Marketing, Communications, Public Relations, Journalism or something similar. Higher level trainings are an asset.
  • Due to clients with federal contracts – the successful candidate will have to clear a background check and drug test

What Does Sovos Offer You?

The tools to grow your career both personally and professionally:

Did you know that over 30% of our employees experienced a promotion or job change in fiscal year 2020? That’s because growth is serious business here at Sovos, and we have the programs in place to make sure of it, including:

  • Mentoring Programs and Rotational Opportunities
  • Management Bootcamps and Development Trainings
  • Yearly performance reviews where compensation and performance are assessed and rewarded generously
  • Clear paths for growth within our roles (but we know that career development can be like a spider web, not a ladder - we give you the tools to move outside of your career as well!)

The tools to enhance your life - because we want you to enjoy your life outside of work

  • MyTime flexible time off (no worrying about accruing time or running out of sick days - If you need time off, take it!)
  • Paid family leave
  • Tuition reimbursement
  • Generous 401k match
  • Progressive Wellness Program
  • Company seeded and matched Health Savings Account

Are you worried that you don’t check all of the boxes? Apply anyway! There are no perfect candidates - we hire people, not resumes. We are excited that you’re here and we look forward to taking a look at your application to determine next steps.

Sovos is an equal opportunity employer and people seeking employment with us are considered without regards to race, color, religion, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic protected by law.