Marketing Campaign Specialist at CompSource Mutual Insurance in Oklahoma City, Oklahoma

Job Description:

Our Marketing team is seeking a detail-oriented and energetic marketer who thrives in a fast-paced, entrepreneurial environment.  Successful candidates will join a team of skilled marketers who enjoy working together almost as much as we love winning.  Our next superstar will be a natural collaborator, eager to lend a hand, an idea, or a well-timed meme for morale.  Excellent communicators, proactive problems solvers, graphic wizards, and strategic thinkers will find an environment that supports thoughtful work and professional growth.  If you love working on a collaborative team with teammates who are passionate about all things marketing and thrive in helping each other succeed-then this may be the role for you!  We have a hybrid approach to working, a fun team culture, and a supportive leadership team that cares about your career growth and development.

The Marketing Campaign Specialist develops, plans and executes marketing strategies to gain prospective customers and increase sales.  Analyzes marketing and sales data to drive key business metrics.  Develops and creates marketing material.

In this role, you will:                             

• Develop, plan, and execute new marketing strategies and communication projects, ensuring content aligns with key messaging, fulfills strategic plans and reflects the organization's brand voice.


• Drive key business metrics, including leads, MQLs, SQLs, and Opportunities, and track and maintain all demand and lead generation activities in CRM.


• Analyze marketing and sales data from CRM and Marketing Automation platforms to develop insights. Make recommendations on areas for optimization to meet revenue targets.


• Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met.


• Conduct outbound prospecting activities and cultivates new leads through account/contact research, email campaigns, direct mail, advertising, social selling, and other creative lead generation methods leveraging Salesforce to track all activity.


• Leverage social media, web marketing, trade show activity and other marketing efforts.


• Coordinate with vendors to produce promotional materials, marketing collateral, websites and other marketing communications materials.


• Analyze data, sentiment and trends; makes proactive and strategic recommendations based on data.


• Establish and maintain the marketing calendar as well as individual campaign timelines.


• Establish, maintain, and optimize scalable processes that ensure best practices in campaign and lead management.


• Collaborate with immediate management and team members within the department or function.


• Additional duties as assigned.

Experience and Education

• Bachelor’s degree from a 4-year college or university required.


• Minimum of 4 years of experience working in a marketing, sales, demand generation, or lead generation role.


• Foundational knowledge of specialized disciplines, industry practices and standards, acquired via academic instruction and/or relevant work experience of substantially the same level.


• Develops solutions to defined tasks, typical assignments and projects. May be solved by the application of specialized foundational knowledge, using existing approaches and solutions.


• Must have experience working in Marketing Automation, CRM, Lead Generation, and other marketing technology platforms.


• Strong analytical, organizing and planning skills.


• Strong interpersonal, verbal and written skills.


• Proven ability to develop well-written documents and presentations.


• Strong stills in Microsoft Office, including Word, PowerPoint and Excel.

Other Requirements

This position requires the physical ability to perform extensive repetitive motions in using a computer and the routine use of other office equipment.  Work is typically performed while sitting but may require occasional heavy lifting.  Must be willing and able to perform all job-related travel.  

This job description does not imply an employment contract.  This is an employment-at-will position.

Why Should You Apply?

CompSource Mutual offers competitive compensation and comprehensive benefits package, including:

• Medical, Dental, Vision, Life and AD&D Insurance at minimal cost


• Company Match 401(k) Plan for employees who elect to participate


• Personal time off (PTO), wellness leave, parental leave, and volunteer leave


• Incentive program

About Us

For more than 85 years, CompSource Mutual has specialized in one thing - providing workers’ compensation in Oklahoma. We are successful because of our employees who are subject matter experts that provide excellent customer care and contribute back to our communities. More highlights:

• 5th consecutive recognition in 2020 as one of the Best Places to Work in Oklahoma


• 4th consecutive recognition in 2020 as a Certified Healthy Oklahoma Workplace


• 2nd year recognition in 2020 as an Oklahoma Certified Family Positive Workplace

An Equal Opportunity Employer