Posted in Management 17 days ago.
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Salesforce helps companies connect with their customers in a whole new way. Thousands of businesses across the planet depend on Salesforce to transform their business and customer experiences. Salesforce Marketing Cloud is the world's #1 trusted marketing platform. It enables marketers to deliver the right message at the right time across channels and devices throughout all phases of the customer relationship.
Role Description and Your impact:
The Messaging Applications Experience team within Marketing Cloud is responsible for building the most easy to use, connected user experience to reliably manage communications for transactional, marketing and 2-way use cases. We are looking for a Senior Product Management who will obsess about customer success, drive innovation, and collaborate across the organization to deliver customer value at the highest level of system scale and performance for the SMS channel.
The Product Manager is focused on the long and short term vision of the product, harmonizing customer needs and innovation, and representing the product to the stakeholder and solution contributor community. This person will work closely with fellow product managers and customers to develop a roadmap of solutions needed to deliver digital transformation solutions for our customers. This role will require bringing together your business acumen and your technical expertise across multiple areas in marketing automation software, data architecture, and scalable cloud services to help extend the Salesforce Marketing Cloud position as the leading Marketing Automation Platform in the world.
As a Product Manager on the Marketing Cloud product team, you will:
Own the delivery of the SMS messaging experience product roadmap incorporating projects, features, and other key initiatives that synthesizes the needs customers over the long and short term.
Expand and execute on a vision that will enable the SMS business to scale, meet growing demand, operate efficiently, and make our customers successful on the platform.
Work with clients & stakeholders at all levels to assess, initiate, prioritize, refine, and drive appropriate technology solutions.
Collaborate with engineering, user experience, documentation, infrastructure, and customer success teams to drive the product lifecycle from concept to customer success.
Use research and informed customer feedback to determine the customer behavior and outcomes
Use quantitative data to inform decisions - You can measure impact of changes using available metrics
Create product specifications and acceptance criteria that represent the outcome expected by stakeholders
Drive the feature assessment, requirements gathering, and documentation. Rapidly assess new ideas and identify features and enhancement of value to customers. Turn insights into features.
Communicate delivery scope, status and questions back to business. Communicate effectively and appropriately with business and technical peers (written and verbal).
Anticipate blockers, conflicts and obstacles, and escalate appropriately to solve them.
Participate in cross-functional initiatives as a delivery component, representing their team's work with a small number of dependencies.
Act as the subject-matter expert for solutions owned by your team.
Work with go-to-market teams, product marketing, sales, services, and enablement teams to build a program that establishes thought leadership in the market.
Know what it takes to give Platform and Product the competitive advantage. Operate both strategically and tactically in a dynamic environment. Develop relevant, sustainable solutions. Align the right resources to the task at hand; foresee and plan around obstacles.
5+ years of experience as a Product Manager or equivalent
Demonstrated experience shipping B2C software products, ideally in building a large scale enterprise cloud service
Experience defining and conducting user experience research to glean key insights into our target customers and users
Top notch written and oral communication skills, including experience presenting to executive leadership, participating in the sales cycles, evangelizing product strategy, and handling sensitive customer escalations
Ability to handle multiple competing priorities in a fast-paced environment
Strong user experience/design sense, with a record of building great products
Strong troubleshooting and analytical thinking skills
Ability to lead and work autonomously
Experience working with globally distributed cross-functional teams
Comfortable deep-diving with engineering as you are with writing product requirements
Can frame the right questions, evaluate multiple facets of a problem, derive solutions, and simulate possible outcomes
Experience with agile development methodologies, such as Scrum
Bachelor's degree or equivalent experience required
Experience with SMS communications
Knowledge of Software Development Lifecycle, requirements gathering and interview technique
Knowledge of Marketing automation technologies and/or equivalent automation processes
Strong knowledge in information technology architecture components, procedures and practices.
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