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Gannett Co., Inc. (NYSE: GCI) is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a scalable, growth focused media and digital marketing solutions company. We endeavor to deliver essential content, marketing solutions, and experiences for curated audiences, advertisers, consumers, and stakeholders by leveraging our diverse teams and suite of products to enrich the local communities and businesses we serve. Our current portfolio of trusted media brands includes the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom. Our digital marketing solutions brand, LocaliQ, uses innovation and software to enable small and medium-sized businesses to grow, and USA TODAY NETWORK Ventures, our events division, creates impactful consumer engagements, promotions, and races. Gannett open roles are featured on various external job boards. When applying to a position at Gannett, you should be completing an application onGannett CareersviaDayforce.Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visitwww.gannett.com
LOCALiQ is looking for a Client Success Manager to develop and execute on digital marketing strategies for our companys clients. This role will formulate appropriate strategies and implementation plans and will be responsible for the ongoing management of the clients digital marketing plan.
The Client Success Manager will advise our clients on how best to leverage current and emerging marketing solutions to meet their business needs. This role will possess strong expertise in existing and emerging business marketing solutions and will collaborate with our sales consultants to identify opportunities and effectively deliver on marketing solutions to best suit our clients business needs & maximize their return on investment (advertising expenses).
Strong proficiency in customer relationship management, online search and display advertising techniques and LOCALiQLocal proprietary technologies are required. This role will manage day to day campaign performance, assess digital campaign trends, facilitate client advertising performance discussions, and identify creative new advertising techniques to further our clients digital marketing needs.
About Your Responsibilities:
Build rapport with client representatives and marketing staffs through routine and scheduled interactions
Develop & advise on marketing strategies by understanding client expectations, assessing feasibility, and identifying marketing and advertising opportunities for our clients
Monitor, evaluate, and leverage standard processes to manage SEM/display campaign performance across LOCALiQLocals publisher networks to determine improvement opportunities
Troubleshoot performance issues using digital advertising best practices while creating new, innovative solutions to meet the changing needs of our clients
Drive campaign ROI and leverage client relationships to assist the sales team in growing accounts
Manage client expectations, communication and performance metrics
Incorporate constantly evolving technologies and processes into the client solution delivery process
Key Skills
Ability to quickly master business process, marketing and technology concepts
Demonstrated expertise in customer relationship management
Mastery of key technologies and systems to manage digital marketing campaigns
Advanced capabilities to effectively manage digital advertising campaigns Search, Display, Marketing Management Systems etc.
Strong technical skills to establish, assess, modify/adjust, and routinely improve marketing campaigns over their lifecycle
Demonstrated expertise with digital marketing publishing systems & processes
Strong verbal and written communication skills
Key Competencies
Customer Focus
Establish and maintain effective relationships with clients
Seek client feedback and incorporate it into future activities
Demonstrate dedication to meeting client expectations and requirements
Organization
Able to manage time and prioritize multiple tasks in a fast-paced environment
Organize tasks, deliverables and meet commitments on time
Analytical Thinking
Capable of interpreting data and making recommendations to prove performance
Quickly identify the symptoms and underlying cause of problems
Business Process and Technology Acumen
Capable of quickly mastering business processes
Ability to master technology solutions
Conflict Management
Good at focused listening
Can find common ground and explains differing viewpoints comprehensively
About You:
Bachelors Degree in General Business, Economics, Finance, Marketing, Advertising, Public Relations, Journalism or English
2+ years hands-on experience managing online/digital advertising campaigns
Must have 3+ years of client service/account management experience.
Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employees race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicants disability or religion, to complete this employment application and/or any other process in connection with an individuals application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.s Recruitment Department at Recruit@gannett.com.