Senior Marketing Project Manager at Insight Global in Alpharetta, Georgia

Posted in Other 13 days ago.

Type: full-time





Job Description:

Job Description:

The Senior Project Manager position has tactical, brand, and website accountabilities for directing all phases of project management for the marketing team. Key functions include gathering requirements, scoping projects, estimating level of effort, setting stakeholder expectations, providing reporting and analysis, and collaborating with global marketing managers for international and regional digital entities. This individual will manage a variety of projects simultaneously, working both as a team member and leader to ensure flawless execution of complex projects across the organization.

Responsibilities:
• Drive and participate in brainstorming, kickoff meetings, and post-project meetings. Enforce the practice of gathering pertinent information in the form of a creative brief for projects to ensure clarity with resource management and deliverables.
• Share pre-meeting agendas, post-meeting notes and hold team members accountable to task deliverables and deadlines.
• Serve as a liaison between cross-functional teams (market planners, portfolio marketing, public relations, digital marketing, and marketing operations) to ensure the work is delivered on strategy, on time, and on budget.
• Build and manage project plans, monitor day-to-day milestones, keep meetings on topic, review schedules with stakeholders, vendors, and the digital marketing core team.
• Technical acumen of web development technologies, frameworks, and methodologies to facilitate communication with the digital marketing team for managing resources and capacity planning.
• Document project process, including utilizing Microsoft Teams and project management platforms for status updates, scheduling, timelines, and facilitating meetings.
• Collaborate with the legal team to provide oversight for the client's marketing materials to ensure branded trademark alignment and accuracy of messaging throughout the project's lifecycle.
• Ensures project files and communications are shared securely while managing the versioning, publishing, cataloging, and archiving of digital assets.
• Proficiency in identifying, assessing, and mitigating risks associated with communications, collaboration software, and website staging environments with proprietary brand assets.
• Continuously provide transparency with key employees to mitigate risk to budget, scope of work, or timeline. Proactively identify potential obstacles and take preemptive action to address them appropriately.
• Understanding of web analytics tools like Google Analytics and Adobe Analytics to track website performance, user behavior, and key metrics, helping inform data-driven decisions throughout the project lifecycle.
• Strong ability to establish and manage project timelines, deadlines, and dependencies effectively, considering various time zones and cultural differences.
• Develop and implement systems to improve and maintain efficiencies and help maximize internal and external resource allocation. brand/rebrand accountabilities.
• Assist with creating project update presentations for key stakeholders and regular status updates for team members, including leadership.
• Continue to gain knowledge of LexisNexis Risk Solutions products and services by completing required onboarding training curriculums.
• Other initiatives as assigned.

Requirements:
• Bachelor's degree and 6+ years of agency or corporate experience.
• Project Management Professional (PMP) Agile, Scrum, or SAFe certification a plus.
• Demonstrated success in project managing and leading large-scale website redesign projects with an emphasis on brand.
• Proficient in business software applications including Microsoft Office (Outlook, Word, Excel, Project, SharePoint, PowerPoint, Teams).
• Understanding of Content Management Systems (CMS) like Sitecore, WordPress, and Drupal, as well as their associated plugins and extensions, to oversee content creation, publishing, and management of websites.
• Knowledge of project management principles, methods, and techniques including software skills such as Wrike, Basecamp, Smartsheet, and Jira. Wrike and/or Marmind experience a plus.
• Working knowledge of relevant technologies including CRM, Marketing Automation, Adobe Creative Suite, and Generative AI tools and Promote proficiency. Solid understanding of website development and digital marketing workflows.
• Must be comfortable being client/stakeholder facing and engaging multiple teams within the organization, leading coordination for larger complex projects.
• Strong understanding of project timeline and scope management with the ability to craft and manage schedules and resource plans, adapting as necessary throughout the project's life.
• Demonstrated success in developing and managing programs and relationships with marketing, PR teams, creative agencies, vendors, and production suppliers.
• Proven ability to manage multiple projects/timelines simultaneously while recognizing dynamic and shifting priorities and adjusting schedules and deliverables accordingly.
• Experience managing integrated marketing campaigns.
• History of collaborative, collegial working relationships, preferably in a matrix model; negotiates with and influences others internally and externally, including senior executives within the company, agencies and vendors.
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