Associate Account Executive, WTVR at The E.W. Scripps Company in Richmond, Virginia

Job Description:

Are you looking to get into media advertising and digital sales? The E.W. Scripps news station, WTVR in Richmond, Virginia, is hiring an Associate Account Executive. This position is built to assist and teach a working knowledge of the various moving pieces within broadcast and digital advertising sales.

Scripps offers different types of flex work arrangements for many positions. Please ask your recruiter for more information.
 

WHAT YOU'LL DO:
 

PHASE I: In the first month of the program, the associate will gain a working knowledge and be trained in the performance of the following types of duties:

• National Sales: Handle airtime sales to advertising agencies and direct clients; process orders into station systems and generate contracts; schedule paid programming; resolve airtime scheduling problems such as revisions, make goods, preemptions, discrepancies, and cancellations.


• Research/Marketing: Prepare analysis of market program audiences and estimates; assist sales in marketing initiatives; create sales campaigns and presentations; work with Comscore ratings/products; learn use of CBS network systems.


• Traffic: Input local copy instructions and orders; manipulate inventory and commercial placement; formatting of daily logs.


• New Media: Gain understanding of multi-platform media such as online media, mobile and digital sales.
   

PHASE II: In the remaining months of the program, the associate will work with the account executives to become fully immersed in their role as a sales professional.

• Perform client services including but not limited to avail presentations, package preparation, copy writing, credit applications, collections, etc.


• Create non-traditional revenue opportunities.


• Coordinate production efforts for new clients.


• Execute post-buy analyses of broadcast and digital schedules


• Obtain commercial material to be used by Traffic for on-air schedules.


• Develop new business for multiple platforms (such as on-air, mobile, online, digital).


• Utilize research to position the station as premiere marketing vehicle.


• Perform other duties as needed and directed by Sales Management Team.
   

WHAT YOU'LL NEED:

• College degree from an accredited College or University with a degree in Communications or Marketing preferred


• 0-2 years of sales experience
   

WHAT YOU'LL BRING:

• Working knowledge of Microsoft applications


• Self-motivated creative and possess strong people skills


• Detail oriented with excellent written and oral communication/presentation skills


• Work within a team framework


• Valid driver's license and good driving record required. In addition, proof of insurance and liability coverage may be required.
   

WHAT WE’LL OFFER:

• A career path to grow your professional experiences.


• Full benefits; medical, dental and vision.


• Retirement savings plan with company match.


• Scripps offers different types of flex work arrangements for many positions. Please ask your recruiter for more information.
   

#LI-SM2

#LI-Onsite

SCRIPPS' COMMITMENT TO EQUITY, DIVERSITY AND INCLUSION:
At Scripps, we are committed to a diverse and inclusive culture that reflects the communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and make authentic connections. We foster a workplace culture that embraces each person’s diversity, including the extent to which they are similar or different. Scripps leaders believe that an equitable and inclusive culture is not only the right thing to do, it is a business imperative. Read more about our commitment to equity, diversity and inclusion at scripps.com.

ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlets Scripps News and Court TV and popular entertainment brands ION, Bounce, Defy TV, Grit, ION Mystery and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps’ long-time motto is: “Give light and the people will find their own way.”

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.